Monday, July 19, 2010

Huddle House's Franchising Incentives Package Featured in the Fort Worth Business Press

The Huddle House was recently featured in the Fort Worth Business Press for its franchising incentives package, that is boosting the growth of the brand in the stagnant economic conditions. Jim Carr was interviewed for the article, speaking about the projected growth in the Dallas-Fort Worth area, and the incentives that are in place to help attract potential entrepreneurs. What the Huddle House is offering to franchisees who sign on in 2010 is a reduction of the initial franchise fee, from $25K all the way down to $5K and an elimination of royalties for the first 5 months of operation. This article is a great way for entrepreneurs in the Dallas-Fort Worth area to gain awareness of the Huddle House brand, and learn about the incentive packages that they are offering until December 31, 2010.

A portion of the story is shared below, and you can view the full article here.

Franchises offering bigger incentives for D-FW locations
BY ALESHIA HOWE
July 19, 2010

A handful of national franchise brands – ranging from service retailers to restaurants – are offering big startup cost discounts and bigger royalties to new franchisees who live in ‘hot’ areas. And North Texas is hot these days.

At the start of 2010, Pricewaterhouse

Coopers’ Franchise Business Economic Outlook for 2010 predicted a slow growth year for the nation’s franchise market and several franchise companies looking to expand into North Texas have responded – with incentives in tow.

“We introduced a development incentive this year, in light of the current economic climate we’re operating in, that offers a new franchisee the opportunity to have a reduced initial franchise fee and some waived base royalty fees,” said Jim Carr, director of franchising for Huddle House, a full-service family diner chain typically open 24 hours a day. “… It’s a real good, solid incentive plan for areas we want to expand into. And the Dallas-Fort Worth area is definitely one of those.” (Read More)

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