Friday, January 6, 2012

Huddle House featured in QSR Magazine

Huddle House was recently featured in QSR Magazine in an article titled, "Restaurants Hit the Open Road." Mark Whittle, Huddle House's Chief Development Officer, discusses how Huddle House is expanding into Pilot Flying J Travel Centers. Mark discusses the growth opportunity for Huddle House to start developing in these travel centers because of the duel traffic flow and the target demographic of the customers. Also, portion size is what sets Huddle House away from its competition, developing a supplemental “Big Rig” menu for each of the new restaurants. Within the span of about 90 days, Huddle House will have six truck-stop locations open in several states. Huddle House has also made menu improvements knowing that this clientele will be demanding food quickly, why they have made menu improvements that increases the speed of service but gets them back on the road in less than 28 minutes. Click here to view the entire article.

Restaurants Hit the Open Road
By: Jordan Melnick


With at least two mid-size restaurant chains planning to expand through highway travel centers in the coming year, other quick serves looking to grow may want to hit the open road.
Both Huddle House and Fazoli’s, which, respectively, have 430 locations and 230 locations nationwide, are in the process of opening new stores at roadside travel centers, according to the companies.
Huddle House is a diner concept based in Decatur, Georgia, and is planning to add six truck-stop locations to the 25 it already has through an agreement with travel-center operator Pilot Flying J.

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